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Nike

Nike was established in the mid-60s by Bill Bowerman who was constantly seeking ways to give his athletes a competitive advantage and Phil Knight, a talented middle-distance runner from Portland, as Blue Ribbon Sports. Due to the fact that Bowerman and Knight each had full-time jobs, they needed someone to manage the growing requirements and asked Jeff Johnson to join them as the first full-time employee of Blue Ribbon Sports in 1965 who quickly became an invaluable utility man for the start-up company. He created the first product brochures, print ads and marketing materials, and even shot the photographs for the company’s catalogues. Johnson established a mail-order system, opened the first BRS retail store in Santa Monica, Ca., and managed shipping/receiving. He also designed several early Nike shoes, and even conjured up the name Nike in 1971. Around this same time Knight and Bowerman were ready to make the jump from being a footwear distributor to designing and manufacturing their own brand of athletic shoes. They selected an infectious logo today known internationally as the Swoosh, which was created by a graphic design student named Carolyn Davidson. The new Nike line of footwear debuted in 1972 and soon revolutionized the whole athletic shoes genre. The Nike formula is quite simple and based on three principles: To reduce weight, make it as comfortable as possible and add an up to date make-up with an advanced twist. This holds true for in and outdoor apparel as well as shoes and accessories. Besides innovative designs, Nike also invented lots of groundbreaking technology such as Nike Air shock absorption that has been copied by other brands but still stays unmatched until today. A few years ago, Nike launched an action sports sub brand entitled Nike 6.0 specially matched to the hardcore skateboarding crowd. Plus the Swoosh company is also known for originating top notch collaborations with contemporary artists such as Parra or Cassette Playa. They ain't talking about it, they JUST DO IT!

Nike - WMNS Air Max Thea KJCRD
Nike
WMNS Air Max Thea KJCRD
134,95 €
Nike - WMNS Roshe Run KJCRD
Nike
WMNS Roshe Run KJCRD
99,95 €
Nike - WMNS Flyknit Roshe Run
Nike
WMNS Flyknit Roshe Run
129,95 €
Nike - Internationalist
Nike
Internationalist
89,95 €
Nike - WMNS Dunk Ultra Modern
Nike
WMNS Dunk Ultra Modern
119,95 €
Nike - Internationalist
Nike
Internationalist
89,95 €
Nike - Free OG '14
Nike
Free OG '14
119,95 €
Nike - WMNS Air Max Thea
Nike
WMNS Air Max Thea
119,95 €
Nike - Tech Moto SP Cape
Nike
Tech Moto SP Cape
129,95 €
Nike - Tech Moto SP Cape
Nike
Tech Moto SP Cape
129,95 €
Nike - Tech SP Windrunner
Nike
Tech SP Windrunner
129,95 €
Nike - Tech SP Windrunner
Nike
Tech SP Windrunner
129,95 €
Nike - Tech SP Windrunner
Nike
Tech SP Windrunner
129,95 €
Nike - Tech Moto SP Cape
Nike
Tech Moto SP Cape
129,95 €
Nike - Air Huarache Run PA
Nike
Air Huarache Run PA
119,95 €
Nike - Free OG '14 PA
Nike
Free OG '14 PA
119,95 €
Nike - WMNS Air Max Thea KJCRD
Nike
WMNS Air Max Thea KJCRD
134,95 €
Nike - WMNS Roshe Run KJCRD
Nike
WMNS Roshe Run KJCRD
99,95 €
Nike - Huarache NM
Nike
Huarache NM
134,95 €
Nike - Air Flight Huarache
Nike
Air Flight Huarache
129,95 €
Nike - Air Stab
Nike
Air Stab
129,95 €
Nike - WMNS Lightweight Socks (Pack of 3)
Nike
WMNS Lightweight Socks (Pack of 3)
9,95 €
Nike - Futura Clouds Tank Top
Nike
Futura Clouds Tank Top
29,95 €
Nike - Tech Aeroshield Parka
Nike
Tech Aeroshield Parka
149,95 €
Nike - Tech Aeroshield Parka
Nike
Tech Aeroshield Parka
149,95 €
Nike - Woven Bomber Jacket
Nike
Woven Bomber Jacket
94,95 €
Nike - Air Max Tavas
Nike
Air Max Tavas
119,95 €
Nike - Huarache Run (GS)
Nike
Huarache Run (GS)
89,95 €
Nike - WMNS Air Huarache Run
Nike
WMNS Air Huarache Run
119,95 €
Nike - Internationalist
Nike
Internationalist
89,95 €
Nike - WMNS Flyknit Roshe Run
Nike
WMNS Flyknit Roshe Run
129,95 €
Nike - Flyknit Roshe Run
Nike
Flyknit Roshe Run
129,95 €
Nike - Flyknit Roshe Run
Nike
Flyknit Roshe Run
129,95 €
Nike - Flyknit Roshe Run
Nike
Flyknit Roshe Run
129,95 €
Nike - Flyknit Roshe Run
Nike
Flyknit Roshe Run
129,95 €
Nike - Air Odyssey PGS LTR
Nike
Air Odyssey PGS LTR
99,95 €
Nike - Air Pegasus 83 PGS LTR
Nike
Air Pegasus 83 PGS LTR
89,95 €
Nike - Internationalist PGS LTR
Nike
Internationalist PGS LTR
94,95 €
Nike - Dunk CMFT PRM
Nike
Dunk CMFT PRM
124,95 €
Nike - Dunk CMFT PRM
Nike
Dunk CMFT PRM
124,95 €
Nike - Air Odyssey
Nike
Air Odyssey
94,95 €
Nike - Air Trainer 3
Nike
Air Trainer 3
129,95 €
Nike - WMNS Free OG '14
Nike
WMNS Free OG '14
124,95 €
Nike - Air Stab
Nike
Air Stab
129,95 €
Nike - Internationalist Mid
Nike
Internationalist Mid
94,95 €
Nike - NTF Crop Sleeveless Top
Nike
NTF Crop Sleeveless Top
24,95 €
Nike - Air Pegasus New Racer PGS LTR
Nike
Air Pegasus New Racer PGS LTR
104,95 €
Nike - Air Max 90 Leather PA
Nike
Air Max 90 Leather PA
144,95 €
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