Gumball 3000 Urban Fashion Men11 Artikel
Gumball 3000 Urban Fashion Men
Based in London, UK, Gumball 3000 is an apparel brand with a range of items made from tees, sweaters, shirts, jackets and accessories. The Gumball 3000 designs were influenced by classic automotive workwear, military clothing, urban street fashion as well as action sports culture. Supported by the likes of Bun B, Deadmau5, Stevie Williams, EVE and Tony Hawk. Acclaimed filmmakers Jason Goldwatch and 13th Witness, Gumball 3000 Apparel already joined forces with some of the most famous brands including Nike, adidas, Puma, Patta, Stüssy, Undefeated, Black Scale, Colette, Nixon, G-Pen, Incase, Beats and many more. The G3K apparel brand evolved from the Gumball 3000 lifestyle movement that was born in 1999 when founder Maximillion Cooper had a vision to combine his background as a skateboarder, fashion designer and racing driver into an aspirational brand. Back then, he invited influential friends to join him on an adrenaline-fueled adventure, driving incredible cars and hosting legendary parties for people like Kate Moss, Jamiroquai, Kylie Minogue and Johnny Knoxville. Within the following years, the concept has grown from its origins as an underground rally powered by myth and rumor, into a global brand attracting the endorsement and participation of some of the industry’s heavyweights like deadmau5, Snoop Dogg, EVE, Bun B, Travis Barker, Xzibit, Adrien Brody, Tyson Beckford, David Guetta, Tony Hawk, Futura, Rob Dyrdek, Dizzee Rascal, Dennis Rodman and Travis Pastrana as well as royalty and business figureheads such as the founders of Facebook and eBay. The annual rally has evolved into a one-week event hosted by capital cities, with live music concerts, action sports and spectacular car shows that now achieve live crowds of over a million people.