Parra Urban Fashion Men

Parra Urban Fashion Men

A few years ago Rockwell founder Parra was Amsterdam’s best kept secret. After being recognized globally for his works for companies like Nike, VW, Zoo York, Stones Throw or Footlocker (just to name a few), highly skilled graphic artist/illustrator/typographer/designer Parra knew the time was ready to start his own clothing company. By now, his freaky characters and funny slogans are all over the place, thanks to Djs and MCs who love to sport the Parra brand formerly known as Rockwell.