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Established in 1999, Alife is a New York City-based, multi-tasking, multi-faceted lifestyle driven company. Alife is well known for its curatorial work, creative direction and production of editorial content for books and magazines, art shows, retail concepts, top-tier branded collaborations, and live music events. In addition, Alife is the operation behind the Alife Rivington Club, or A.R.C., widely recognized by consumers, press and industry as the world’s premiere sneaker boutique. Artists curated by Alife include Ryan McGinness, Steve Powers, Todd James, RoStarr, Shepard Fairey, Craig Costello, Eric Haze, Kai Regan and Clayton Patterson. Recording artists that have performed at Alife Sessions include John Mayer, Just Blaze, Bun B, Q-TIP, Talib Kweli, Moby, The Clipse, Aus Raux, Three Six Mafia and Nas. Alife’s branded goods are sold in top specialty boutiques and department stores all over the world as well as in Alife flagship stores in New York, Vancouver and Tokyo.

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