As dedicated endurance athletes with decades of combined shoe industry experience, the guys at norda™️ felt that none of the global brands had nailed the perfect combination of fit, cushion, grip, weight, breathability and material innovation. So norda™️ took this job into its own hands. It was hardly possible to build the shoe norda™️ had in mind using conventional mass-production techniques. So norda™️ looked to the past to create the future.
The sustainability mission of the norda™️ brand is to get the best possible performance out of the best materials in the world, leaving the smallest possible environmental footprint. Durability is a very important aspect for norda™️ when manufacturing their products. For this reason, norda™️ is constantly optimizing all packaging, shipping, sourcing and manufacturing options, because innovation is important in these areas as well.
And norda™️ leaves nothing to coincidence. The norda™ 001 prototypes were tested for more than two years under every imaginable condition. When it got cold. And wet. But even the harshest conditions couldn’t stop the norda™️ 001 from performing at its best.
norda™ was launched as a brand because the people in charge love to run. And they were tired of running in trail shoes that were only good. They agreed: it could be better. norda™️ is the best proof of this statement.